Sikk Shades Rolls Out New Styles Just in Time for Summer: White Huckleberry and Clear Qualifier Frames with Purple Iridium Lenses Available May 31

    HOUSTON, TX, April 29, 2015 /24-7PressRelease/ -- Sikk Shades by Eddie Bauer Jr. - a new line of performance eyewear for the action sports market - will soon introduce two new styles just in time for summer: white Huckleberry frames with purple iridium lenses and clear Qualifier frames with purple iridium lenses ($119 each). The company will offer 50 lucky fans the chance to be the first to wear the new styles by entering their e-mail to receive a special discount code good for $25 off a pair of the new frames on the Sikk Shades Facebook page: www.Facebook.com/SikkShadesbyEddieBauerJr.

The contest page will go live Friday, May 1 at 8:00 a.m. EST. Fans will be asked to enter their e-mail address and the first 50 fans to do so, will earn a special discount code for $25 off, which they can use to purchase the new styles online at www.sikkshades.com before they are available on May 31.

The new glasses take a fresh spin on the company's flagship styles, featuring white Huckleberry and clear Qualifier frames with purple iridium lenses, coated with Flash Electric technology, which blocks short-wave light - the harmful light that leads to eye damage - and allows ample amounts of long-wave light in. This allows the wearer to protect their eyes while avoiding the distortion and depth perception issues common in most polarized lenses.

"With our signature Flash Electric lenses, embedded non-slip nose grip and all day wearability, these shades are perfect for the beach this summer," said Eddie Bauer Jr., CEO of Sikk Shades . "We've posted photos of the new styles on our Instagram and Facebook accounts and got a huge positive response. We wanted to do something special for all our fans by giving them the opportunity to get them at a discounted rate before they officially go on sale May 31."

About Sikk Shades
Sikk Shades is the new standard in performance eyewear for active lifestyles. After three years of research and development, Sikk Shades' flagship frames, Huckleberry and Qualifier, offer action sports enthusiasts a fresh look while outperforming traditional polarized lenses. Founded by Eddie Bauer Jr. and tested by up-and-coming amateur and professional athletes, Sikk Shades utilize Flash Electric technology, which blocks harmful UV rays while avoiding the distortion and depth perception issues common in most polarized lenses. The perfectly balanced, Italian-made frames eliminate pressure points behind the ears for a better fit and all day wear and comfort. The non-slip nose grip is embedded right into the frame, keeping glasses firmly in place even in harsh conditions. For more information, visit www.sikkshades.com or follow the brand on Facebook, Twitter and Instagram.

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