Wallace Morgan Offers 5 Fundamental Tips to Aid Start-Ups on Their Success

    NEW YORK, NY, June 18, 2015 /24-7PressRelease/ -- Wallace Morgan believes that running a start-up is a learning curve and these new business owners should seek to gain as much advice as possible. The statistic that one in three start-ups fail can be very scary for new entrepreneurs but Wallace Morgan believes that with the right support, advice and attitude to learning new businesses are bound to be a success. Becoming an entrepreneur can throw up many challenges to business professionals but by gaining as much advice as possible they will understand how best to handle these situations and be able to move past them, helping their business to grow. Wallace Morgan believes that the key difference between successful and failed entrepreneurs is that successful founders learn their lessons proactively, while the latter realizes them only in hindsight.

About Wallace Morgan: http://www.wallacemorgan.com/

Wallace Morgan has shared their five make-or-break lessons that they believe all entrepreneurs need to learn in order to run a successful start-up:

Don't drift away from your expertise

Some new entrepreneurs tend to focus on areas that are either irrelevant at this stage of running a business or that they know nothing about. Wallace Morgan believes that experience is the ultimate trump card that an entrepreneur can rely on to deliver a successful product or service that serves market demand. The firm recommends, "Stick to what you know and what you are passionate about to start with and once you start scaling up then you can begin to experiment and learn new things."

Don't let execution take a backseat

New ideas are everywhere in the start-up world. The art of running a successful business is executing this idea. Great ideas can light a fire in the hearts of budding entrepreneurs, but don't pour gasoline on them without establishing a sustainable business model first - says Wallace Morgan. Start by mapping out the short-term and long-term goals for the start-up and making sure everyone is on board. Dedication and ownership are primary needs to execute a vision successfully.

Don't take location lightly

Wallace Morgan recommends that entrepreneurs are mindful of their surroundings. A business is likely to be more successful if an owner lays its foundations in the right location, says the firm. A business needs to be where its target market is as well as where investors, talent and innovators are.

Don't rush the hiring process

One of the most difficult challenges in business is hiring a talented team that will steer it forward. A start-up usually has minimal resources to hand so it is important to have organizational discipline and have a team that can naturally switch between the role of leaders and followers to help nurture the business. Wallace Morgan recommends hiring for attitude and training for skill as a successful hiring strategy.

Don't take the customer for granted

Start-ups tend to forget that the key to their success is having a good business relationship with customers. When it comes to customer service, start-ups need to be at their selfless best from day one in order to eliminate product problems and build strong relationships with customers. "Don't gamble with your reputation," says Wallace Morgan, "deal with your customers head on and create lasting relationships."

Wallace Morgan is an outsourced sales and marketing firm based in New York. The firm specializes in a personalized form of direct marketing where they connect with consumers on behalf of their clients' brands, using face-to-face marketing techniques. This often leads to increased customer acquisition, brand awareness and brand loyalty for their clients.

Wallace Morgan are a full service events and promotions firm located in New York. The firm give companies the chance to streamline their business, cut cost, whilst increasing results and turnover, through face to face sales and marketing techniques.

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