PHOENIX, AZ, July 20, 2015 /24-7PressRelease/ -- Hastings & Hastings' Spanish marketing campaign includes a traditional media campaign, a new Spanish website, and with the help of Helix House digital marketing company, a digital marketing campaign.
It should surprise no one in Phoenix that a large chunk of the valley's demographics is comprised of Spanish speakers. As the population in Phoenix continues to rise steadily, the number of Spanish speaking residents climbs along with it. Some estimate that over 30% of Phoenix's total population is comprised of Spanish speakers. Hastings & Hastings Spanish campaign is no doubt an effort to accommodate this share of the market.
Vaunting over 150 years of combined experience, Hastings & Hastings distinguishes itself amidst the pack of personal injury lawyers. They employ Columbia alumnus, ASU and U of A matriculates graduating cum laude, and magna cum laude, and young lawyers fresh off Arizona Supreme Court clerkships. Hardly a surprise that Hastings & Hastings is the discount accident lawyer of Arizona.
With eleven valley locations, Spanish speakers should have no difficulty finding a law office nearby. What's more, Hastings & Hastings employs bilingual attorneys on staff in order to accommodate Spanish speaking clients. No doubt, the Spanish marketing campaign has the same goal in sight.
"Launching a Spanish campaign was a longtime overdue. Arizona is a multicultural market, and we represent the Hispanic community at the same time. In fact, we have Spanish Speaking attorneys on staff to meet the needs of our clients, and we will be launching a Spanish media campaign on television, alongside our Spanish digital marketing campaign," said Katie Hastings, director of Marketing at Hastings & Hastings.
Although Hastings & Hastings prides itself for being the discount accident lawyers of the valley, their services hardly reflect this. Lawsuits in the six and seven figure range are not uncommon, and Hastings & Hastings has saved their clients over $11,000,000 in fees over the past seven years.
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