Sleep Deprivation Dents Work Productivity Claims AusCorp Connect

    SYDNEY, AUSTRALIA, August 03, 2015 /24-7PressRelease/ -- Research conducted by Virgin Pulse and Vielife has revealed that sleep disturbances negatively affect the way employees perform at work and what they, and their employees, can do to mitigate those issues. AusCorp Connect believes that sleep deprivation can be the cause of a decrease in productivity and that being tired can have an impact on quality of work, accuracy and the ability to make good decisions. This was backed up by the study produced by Virgin Pulse and Vielife, who asked more than 1,100 workers across three US based companies to take a sleep assessment and found these startling results:

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- Nearly 76 percent of the employees felt tired most days of the week
- 15 percent dozed off during the day at least once per week
- Just over 10 percent said a medical condition disturbed their sleep
- Nearly 30 percent of employees were unhappy or very unhappy with the quality or quantity of their sleep

AusCorp Connect is an outsourced sales and marketing company based in Sydney. The firm specialises in a unique form of direct marketing whereby they create personalised campaigns on behalf of their clients' brands. These campaigns are taken directly to consumers via face-to-face marketing techniques in order to create long-lasting and personal connections between brand and consumer. This often leads to increased customer acquisition, brand awareness and brand loyalty for their clients.

Managing Director of AusCorp Connect, John Hanley, promotes a healthy work-life balance within the firm by arranging team nights, socials and trips to instil a productive and motivated environment. "It's very important to take care of yourself. In our line of work people are ambitious and have big goals so it's easy to get caught up pursuing success. We try to promote the importance of using time effectively to ensure the highest level of productivity so that you still have enough time in your week to do something for yourself personally - for some that is getting in good work-outs at the gym and for others it's just relaxing with family and friends," points out John Hanley. The firm strongly believe that getting enough sleep has a huge effect on a person's ability to perform well so encourages this as part of a healthy work-life balance.

AusCorp Connect specialise in a personalised service that delivers a high ROI for their clients.

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