Alba International Take Their Business On The Road

    SYDNEY AUSTRALIA, September 30, 2015 /24-7PressRelease/ -- As an outsourced sales and event marketing firm Alba International believe that there is no better way to stay ahead of the competition than to constantly investigate new sales territories and explore regional markets. Working on behalf of a number of major Australian brands the firm are committed to generating the best results possible for their clients and understand that by extending their market reach they are greatly improving their chances of not only improving revenue, but widening their client's consumer following. Alba International also believes that taking every opportunity to explore new territories can be incredibly beneficial to their representatives and holds many potential learning opportunities. Due to the extreme and continuous growth of the sales and marketing industry development and education forms a core part of Alba International's business model. The firm are eager to meet with the global demand for sales and event marketing and as such have developed a business development programme in which their representatives can learn the necessary skills needed to flourish in the industry, and perhaps even branch out and start their own future ventures. With the potential to become business owners themselves, Alba International believes exploring new territories provides their representatives with the vital opportunity to learn about new markets and regional trends and further their understanding of customer behaviour.

About Alba International: http://www.albainternational.com.au/

On the firm's most recent road trip Alba International spent time in Wollongong and Melbourne. As Victoria's coastal capital Melbourne is a thriving metropolis and boasts a vibrant and varied market due to iconic establishments such as the Federation Square development, which is home to plazas, boutiques, bars, restaurants and cultural events along the Yarra River. Meanwhile the seaside city of Wollongong in New South Wales boasts a strong youth market, being home the internationally recognised University of Wollongong which is home to over 37,000 students.

Alba International found the experience to be incredibly educational and have since returned to Sydney with new ideas and strategies in which to support the market reach of their clients. To help other businesses get the most out of investigating new territories, the firm have shared their top 3 tips below.

Analyse available data and find out customer expectation
Do everything you can to assess where your products or services will appeal most. Ensure you are entering your new market with a clear understanding of customer expectation so that you can work on going above and beyond.

Initiate a dedicated team
It's all or nothing when exploring new territories. To get the most out of the experience make sure you have a dedicated team in place to carry out research, market testing and analysis.

Don't Limit Yourself
Don't be afraid to test out new markets, you're not committing to anything at this early stage. Even if a particular market doesn't pan out the experience will help you in the long run to improve your ability to locate more fruitful sales territories.

Alba International is a Sydney based sales and event marketing firm that offers businesses effective and engaging marketing solutions. Through face to face event marketing the firm build meaningful connections with customers, which allows them to personalise the customer experience and boost their clients' customer retention and market reach.

Alba International strategically develops innovative direct marketing campaigns that are presented to consumers in engaging methods that are memorable and personalised.

For more information Follow @AlbaInterPty and 'Like' them on Facebook.

# # #