PureColor Welcomes Coatings and Building Products Industry Veterans to Board of Directors

    ALBUQUERQUE, NM, October 27, 2015 /24-7PressRelease/ -- PureColor, a leading supplier of eco-friendly stains announces the appointment of Max Lewis and Rebecca Boenigk to its board of directors. Max Lewis recently retired from the Sherwin-Williams Company (NYSE: SHW) as corporate VP of Global Innovation and VP of R&D for the Latin America Group. Rebecca Boenigk is the CEO and Chairman of the Board of Neutral Posture, Inc. a furniture manufacturing company. Together Mr. Lewis and Ms. Boenigk bring 60 years of product development, manufacturing and industry experience to PureColor's Board of Directors.

In addition to Sherwin-Williams, Mr. Lewis worked at Dupont (NYSE: DD) and Conoco, Inc. His career included positions in R&D, engineering, marketing and manufacturing support. Mr. Lewis serves as a director for Pera International, located in London, UK and served as a director for the Industrial Research Institute (IRI) from 2011 - 2014. Mr. Lewis reflects: "PureColor represents the Apple of the coatings industry. The company's core innovation is rooted in the design of their product platform. PureColor incorporates thoughtful design throughout the product spectrum by using green chemistry, efficient packaging, and ease of integration across markets and delivery systems. I am excited to see PureColor bring change to the way we color our world."

"I'm very pleased to join PureColor. The company is poised to make a big impact on the finishing market with its innovative products in an industry ripe for change, from the OEM building products manufacturer, to the professional contractor and even the DIY market. I look forward to guiding the company through this next phase of growth," said Ms. Boenigk. Ms. Boenigk co-founded Neutral Posture and grew it to a publicly traded company on NASDAQ. She has since taken the company private and recently acquired the Equity systems furniture line from Knoll, Inc. making her company a formidable supplier in the business furniture market. Ms. Boenigk was the first woman President of the Business and Institutional Furniture Manufacturers Association (BIFMA) and served on the C200 Foundation Board, an organization that promotes women in corporate leadership roles. Ms. Boenigk also serves on the board of WebTuner and the Ronald McDonald House Charities of Central Texas.

About PureColor
PureColor, Inc. produces sustainable wood and composite finishes for OEM building products manufactures, the architectural coatings market, and the DIY consumer. PureColor's patent pending clean technology creates high performance, industrial-grade, eco-friendly products. PureColor Inc. is headquartered in Albuquerque, New Mexico. PureColor, EvenGrain, Enchantment, PurePrime and PureShield are trademarks of PureColor, Inc.

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