Sure, we may lose money with this approach, but what it does is cause us to be customer centered - meeting the customer's needs - and that's where we want to be.
SEATTLE, WA, November 18, 2015 /24-7PressRelease/ -- In the context of today's trends, Answering Specialists, Inc. (ASI) recently reviewed its "length of contract terms" it provides to its customers and has chosen to approach contract length from a customer centered paradigm that normally is not considered.
The trend in the communication industry favors long term contracts in an attempt to recoup the high cost involved in taking on new clients while maintaining profitability. Cell phone companies and cable/satellite t.v. services lead the way in requiring their customers to sign one and two year contracts. Many phone answering services have followed suit with contract lengths anywhere from six to 24 months.
Answering Specialists is affected by the same high costs that are involved when acquiring new clients. Acquisition costs, training of operators, and providing services to the new client are not fully recouped until a client has been with the company for at least a minimum of six months. Only after that time period does the client become a means of profitable revenue. Rather than requiring customers to sign a contract of six months or more, Answering Specialists has chosen to approach contract length differently. ASI's approach is to give to the customer the option to cancel at anytime without penalty.
"Instead of forcing a customer to stay with us for the desired minimum six months," states Tim Harlan, CEO and President of ASI, "we aggressively focus on providing exceptional service so that our customers will not only want to stay with us for six months, but for the long term as well. If the customer finds that we are not a good fit, they are free to leave without any penalty. Why prolong a mismatch? Sure, we may lose money with this approach, but what it does is cause us to be customer centered - meeting the customer's needs - and that's where we want to be."
"Our customer service department and account managers work hard and go the extra mile to ensure that our customers are fully satisfied that they are getting the best phone answering service that money can buy," remarked Sheila Krier, Customer Service Manager, "And although our customers have the option to cancel at any time, our customers stay with us year after year."
Answering Specialists, Inc. is a telephone answering service company specializing in customized, Tru-Live, professional phone answering services to health care providers, the legal community, HVAC, construction, and many other industries that utilize off-site live phone receptionists. More information regarding Answering Specialists can be found at www.answeringspecialists.com or by calling Olaf Betat, Public Relations Officer, at 1-866-503-7025.
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