Barton Consulting Group Reveal Plans to Expand into Colorado

    LAS VEGAS, NV November 21, 2015 /24-7PressRelease/ -- Based in the vibrant city of Las Vegas, Barton Consulting Group is a leading force within the outsourced sales and event marketing firm. Where many more traditional marketing techniques fail to fully engage with customers, Barton Consulting Group takes a customer centric approach, using direct interaction to personalize the customer experience and promote brand loyalty for their clients. Meeting with customers in person, the firm are able to deliver each marketing campaign effectively and gain a full understanding of each customer's individual needs. This then allows them to deliver tailor made solutions which are as unique as each customer and ensure that all following communications are just as personalized as the first point of contact. This approach has led to the firm attracting much attention from a wide range of brands looking to improve their customer retention and as such, Barton Consulting Group have experienced a prolonged period of rapid growth throughout the last 6 months. To facilitate the extra demand for their services from both local and national clients, the firm recently announced that they are due to expand into Colorado in the next few weeks.

About Barton Consulting Group: http://www.bartonconsultingvegas.com/about-us/

Due to the nature of expansion, Barton Consulting Group thought long and hard about where best to take their business and after careful consideration of a range of markets decided that Colorado offered them the ideal environment in which to enter the next exciting stage of growth. Colorado boasts a fantastic startup community, with a number of specialized hubs in place to support the development of new business. This has the potential to open up a wealth of new clients for the firm, who, due their pay -on-results-only policy are able to offer their marketing services to both large and small businesses. Colorado is also home to 16 universities and colleges meaning that there is a constant stream of talent within the state. This bodes well for Barton Consulting Group's future growth, as the firm are always on the lookout for enterprising individuals to work with and offer an exciting business development opportunity to those interested in starting a business within the sales and marketing industry. With many degree level individuals in Colorado currently struggling to find opportunities through which they can progress professionally the firm are keen to initiate their expansion and begin helping these individuals on their business journey.

As with any expansion, Barton Consulting Group was careful to conduct adequate research before committing to their plans. The firm believe that a lack of planning and research is often the number one reason many business expansions fall flat. An expansion is an exciting process for any business, as it shines a light on potential opportunities and success. However this can also lead to business owners becoming carried away with the possibilities and neglecting the research process and conducting poor investigations before their launch. To help businesses avoid falling into this common trap Barton Consulting Group has outlined their top 2 tips for successful business expansion.

Identify Your Target Market
It may seem obvious but many businesses, especially those planning to expand nationally assume that their new demographic will have the same needs as their current audience. Each territory has a unique market with different trends, values and customer behaviors so businesses must conduct in-depth market research in order to identify how best to approach and serve their new demographic.

Understand the Competition
What are similar businesses doing? Have they missed a gap in the market? Businesses expanding to a new territory need to learn as much about their competitors as their customers if they are to get ahead of the game and stand out within the market and offer something new and innovative.

Barton Consulting Group is a young, vibrant and dynamic sales and marketing outsourcing solution for clients throughout Nevada. The firm specialize in face-to-face sales and building relationships with customers.

Follow @BartonConsultGr on Twitter and 'like' them on Facebook.

# # #