O'Connor Marketing Shift Their Focus to Personal Development

    SYDNEY, AUSTRALIA, November 25, 2015 /24-7PressRelease/ -- Sales and event marketing firm O'Connor Marketing believe that in business, it is impossible to reach success without a strong commitment to personal development. Personal development is in no way a quick fix, it's a lifelong process that allows people to assess their skills and qualities, consider their aims in life and set goals in order to realise and maximise their potential. The firm believe that due to the ever changing nature of business and the constant stream of trends and advancements businesses are exposed committing to personal development is the only way to stay ahead of the game and successfully compete in the marketplace. As well as helping professionals to improve their understanding of business and gain new skills, personal development also leads to personal empowerment and helps professionals build the confidence necessary to overcome challenges and adversity within the business environment.

About O'Connor Marketing: http://oconnormarketing.com.au/

Working with a number of young entrepreneurs, O'Connor Marketing is always keen to spread the positive message of personal development and encourage individuals to take control of their own futures. As such, the firm regularly organise optional workshops and networking events for industry professionals in which they share their insights and advice on how to pursue knowledge and develop new skills. Recently, O'Connor Marketing invited young industry professionals to take a specially developed personality test, the results of which would help them to identify areas where they may need improvement if they are to pursue their business dreams. Once each participant had successfully identified their strengths and weaknesses, the firm offered guidance on how to create a personalised self-development plan, which they have shared below.

Step 1: Decide What Needs to Change

Using the weaknesses obtained through the personality test, the firm urged participants to think about what they would like to improve and set out specific goals based on these weaknesses. For example, if an individual lacks confidence when meeting new people, they may choose to set a goal of attending a certain number of networking events that month. The more specific the goal, the more focused the mind will be and the greater the chance of future accomplishment.

Step 2: Write The Goals Down.

The action of writing things down cements them in the brain and makes it less likely for these things to be forgotten, goals should always be written positively, using statements such as 'I will' rather than 'I will try', as this will boost motivation. Participants were also encouraged by O'Connor Marketing to outline the steps they will take to achieve each goal, as this makes goals more obtainable and appear less overwhelming.

Step 3: Seek Out Support

Whether this be by contacting experts directly, or reading up on how others have overcome challenges and achieved goals, it's important to have access to a constant stream of support and motivation when times get tough.

O'Connor Marketing is a leading force in sales and event marketing and help a wide variety of businesses throughout Australia boost their market reach and generate consistently high sales. Through face to face communication the firm form strong connections with their clients' customers and use the information gained through these communications to create a unique and personalised customer experience. This approach leaves each customer feeling valued and appreciated which leads to greater brand loyalty and a positive market reputation for their clients brands.

O'Connor Marketing is a B2B and event marketing agency with their eyes firmly on the future. Launched in early 2014, the firm's compact, driven and agile marketing force of consultants are unstoppable and have a 'can-do attitude' that generates impressive results in sales and customer acquisition.

For more information on O'Connor Marketing follow @OMCAustralia and 'like' them on Facebook.

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