Warning to Consumers - Knockoff Supplements Come with Severe Side Effects

    PHOENIX, AZ, February 17, 2016 /24-7PressRelease/ -- Counterfeiting supplements and other medications has become a huge problem over the last few years. Counterfeiters are purposefully taking advantage of consumers and capitalizing on the relationships that consumers already have with their favorite brands. This creates a very dangerous situation for consumers who are unaware. www.nbpure.us

One in three supplements that you purchase is fake and dangerous, or likely of very poor quality. Counterfeiters sell supplements without listing all ingredients and misrepresent the levels of active ingredients. Dangerous imports from overseas have been found to be contaminated with heavy metals, which can lead to some significant problems. We want consumers to understand that this isn't something to take lightly.

Consumers could have a life- threatening reaction to the ingredients they unknowingly consume. A huge concern is that the unlisted ingredients could have a dangerous reaction when taken with other medications. Consumers should be aware of what they are buying know what to look for before going shopping. www.nbpure.us

"Our passion for improving lives motivates us to continually look for new ways to strengthen consumer confidence," said Danna Pratte, chief executive officer, Nutritional Brands. "Sadly we have to take extensive measure to secure our trademark and formulations, but we will stop at nothing to combat counterfeiters and keep our customers safe."

Phoenix- Based Nutritional Brands, Inc. now uses innovative technology to ensure the legitimacy of their supplements and the safety of their consumers. The internationally known company teamed up with WS Packaging and DuPont Authentication to discourage fakes and protect their customers from low quality copy-cats. According to DuPont, the full 3D security images offer simple and intuitive recognition for Nutritional Brands' customers.

"In the supplement industry, unfortunately there are companies that try to counterfeit successful products," Pratte notes. "We were contacted by a long-time customer of ours that had purchased a MagO7 product through a major online retailer. She called to let us know she had been purchasing for years, and that the bottle of product she received didn't look the same as what she had purchased before. The capsules were a little different. We immediately sent for the bottle, and after receiving it realized this was not our product."

Nutritional Brands distributes MAGO7, an oxygen digestive cleanser, internationally. The product will now be equipped with the DuPont Izon security sleeve, a fast, intuitive visual verification for anti-counterfeit protection. Seeing this sleeve will give consumers peace of mind that they have received and are taking the product that is made only by Nutritional Brands. www.nbpure.us

DuPont Izon is a clearly visible, unique 3D security system that is simple for consumers to identify and authenticate brands and products. Izon is a secure 3D technology that allows consumers to see around all four sides of an embedded image and verify authenticity.

For questions, please contact Robyn Stevens, [email protected]

About Nutritional Brands:

Nearly 50 years ago, Nutritional Brands made a commitment to improving the lives of their customers. They have grown with the times, but their natural approach to healthcare stands as strong as ever. Satisfaction is only a piece of the puzzle. Nutritional Brands strives to provide their customers a richer quality of life through premium products, ongoing education outreach and ever-improving methods. They offer the most current and relevant healing and preventative resources, honesty and integrity, and their pursuit of perfection in the name of customers healthcare.

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