The Switch Evolution Thrilled That Female Entrepreneurship Continues to Soar

    SYDNEY, AUSTRALIA, March 28, 2016 /24-7PressRelease/ -- A report revealed that female participation in entrepreneurship rose from 19% to 24% back in 2014 - a figure that The Switch Evolution believes has risen even further today. The results from the Startup Muster Survey mean that one female out of every four males operates her own startup business in Australia. The Switch Evolution is satisfied that the likely figures for 2016 is nearer the 28% mark, and also encourages female entrepreneurship through their business development opportunities. The firm enables budding entrepreneurs to be trained by experts, and be guided by their respective mentors in starting their own businesses within the sales and marketing industry.

About The Switch Evolution: http://www.theswitchmarketing.com/about-2/

The Switch Evolution believes that this rise in female entrepreneurship is because women are slowly being offered the same opportunities and support as their male counterparts. The firm highlights how existing female entrepreneurs should look to become mentors and role models for young, female aspiring entrepreneurs to show them that they are more than capable if they put their minds to it.

However, the firm still believes that women still experience challenges in the business. In order to improve the environment for female entrepreneurs it has been suggested that the Australian business world should focus on changing cultural norms that continue to pose challenges for promising women entrepreneurs and policies designed to support female entrepreneurs. The Switch Evolution feels that the business world must work harder to fully integrate women into traditionally male-dominated industry sectors to open up more opportunities, but are still happy that there are positive indicators on the horizon.

The Switch Evolution believes that sales and marketing offers great opportunities for women, as business needs women executives, and the economy needs female entrepreneurs. The firm argues that, aside from diversity quotas, diversity in the office and boardroom often translates into a better, stronger business.

The Switch Evolution is an outsourced sales and marketing firm based in Sydney, Australia. The firm specialises in a unique form of direct marketing that connects them with consumers directly on behalf of their clients' brands. The firm creates tailored and personalised campaigns that are then taken directly to consumers via face-to-face marketing techniques in order to forge long-lasting and personal connections between brand and consumer. This leads to increased customer acquisition, brand awareness and brand loyalty for their clients.

The firm is on a mission to expand their market reach and expand as a business into new locations, which benefits themselves, their clients and their consumers. Their first aim is to expand nationally and then they will look to take The Switch Evolution global.

The Switch Evolution are outsourced sales and marketing experts based in Sydney.

Find out more about The Switch Evolution by following @TheSwitchEvo on Twitter of visit their Facebook page.

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