The Plato Group: Don't Limit Your Small Business Success

    MIAMI, FL, April 03, 2016 /24-7PressRelease/ -- Entrepreneur and CEO of The Plato Group, Steve Dongo recently announced that his company has expanded their market reach once more, with the launch of a brand new office in Portland, Oregon. This expansion to Portland is the second expansion this year for the firm. The Plato Group is a dominating company within the direct marketing industry, boasting a market reach than expands 9 locations throughout the USA (Miami, Tampa, Orlando, Fort Lauderdale, Jacksonville, Denver, Louisville and New Orleans).

About The Plato Group: http://www.theplatogrp.com/us/

For business owners and entrepreneurs, business growth is definitely a good thing. Business growth and expansion can be exciting and it's a measure of validation for ideas and the hard work that is put in. The larger businesses grow, then the better it is for society and national economies. The issues arise when growth gets in the way of running the business correctly. It's hard to run any type of company, but there are specific challenges that are especially hard about running a fast-growing company, and if the owner is not careful, these challenges can turn into hazards.

On a recent online article on noobpreneur.com (6 Potential Roadblocks to Business Expansion, and how to break through them, 15th March 2016), some common expansion mistakes and how they can be avoided were revealed. Direct marketing force, The Plato Group, outlines a selection below.

- Having a lack of money - it takes money to make money within any business society and if a business does not have enough funds, they will be in trouble before the expansion has even begun. To avoid this mistake, it is important to have a back-up plan, such as a ready and willing investor that can be called upon for financial help.

- Failing to test the market - things are different wherever a person goes, so a little market research will go along way into ensuring expansion is a success. Before expanding, it is important to understand everything about the culture, financial, legal and regulatory nuances of the market being considered.

- Not having the right team - limitations will crop up when it comes to language and cultural differences, so it is important to make sure that the expansion team is right for the location, even it requires delaying the launch.

The Plato Group is a leading sales and marketing firm, specialising in event marketing and product promotions. Through face-to-face customer interactions the firm help their clients to raise their brand awareness and increase their market share. The Plato Group are hoping to continue taking the lead within the direct sales and marketing sector, further expanding across America over the next 18 to 24 months.

The Plato Group specializes in a personalized form of marketing that is designed to generate quality leads and deliver a high ROI for their clients.

For more information Follow @The_Plato_Group on Twitter and 'Like' them on Facebook.

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