All Press Releases for April 09, 2016

From Tech Support to Event Entertainment - A Unique Path Towards Small Business Ownership

How Tara Brown of Joliet, Illinois made a unique career change - all because of what she saw on a popular talk show.



    JOLIET, IL, April 09, 2016 /24-7PressRelease/ -- There are a number of reasons why viewers watch Dr. Phil, such as entertainment, advice on finance and health, and guidance on dealing with family and relationships - but not many viewers imagine that they'll find inspiration for their next career while watching the popular CBS talk show. For Joliet resident Tara Brown, however, that's exactly what happened when she saw the interactive fun of TapSnap light up her TV screen as Dr. Phil discussed how much fan his audience was having taking TapSnap photos.

Long before Tara's career journey arrived at her current status as an event entertainment specialist running a home-based business, she started in customer service as a bartender and waitress. Though those roles may not garner fame and fortune, they were valuable in developing Tara's dedication to customer satisfaction. From those humble roots, Tara then moved on to roles in technical support and project management at a major telecommunications equipment provider, followed by a project management role in the tech support organization of a major software company. Having spent over 20 years in the aforementioned fields, Tara's background is both customer-focused and technical in nature, which has led to her current well-rounded approach to TapSnap. But what exactly is TapSnap?

TapSnap is an event entertainment and photo marketing company. Imagine a photo booth without the booth, complete with cutting edge technology. Instead of cramming into a black-curtained booth, event attendees take open-air photos, then customize them on a giant touch screen with fun features like green screen backgrounds and digital props. Finally, guests can share their photos instantly to social media with the tap of a finger. Tara's franchise, TapSnap 1191, serves events in Will County and DuPage County, Illinois.

Given TapSnap's context as a centerpiece for exciting events, and its modern technology, it's clear that Tara's background is perfect as it allows her to provide premier customer service to her clients and event guests, as well as, manage the technical elements of the TapSnap kiosk and its software. Tara prides herself in her ability to tailor her interactions to her audience, building rapport easily with anyone from CEO of a large company hiring TapSnap to boost their marketing efforts, to a small child having fun with TapSnap at a community event. She loves making customers happy, and that has been a common theme throughout her professional career.

"In our franchisees, we always want to have a great mix of technical savvy and people skills," says Scott McInnes, CEO of TapSnap. "With Tara, that killer combination is definitely there, and that makes her a great fit for our business."

"I knew I wanted to start a TapSnap franchise the moment I saw it on the Dr. Phil show. I was working in another profession at the time, but I couldn't stop thinking about what a fun and exciting prospect that owning a TapSnap franchise could be," explains Tara. "I loved how it incorporated both the fun of a photo booth, but harnessed the power of social media and held amazing marketing tools within it - so it spoke to the masses, both at a social and business level. Given that and the fact that there was a proven business model coupled with the support of a great franchise behind it, it was a no-brainer and I had to get in. And who doesn't want to be the center of attention at parties? Because that is what TapSnap is at any event, the center of attention and I get to be part of it!"

Tara makes events more memorable by giving clients and guests an unrivaled experience compared to any other event entertainment option on the market. Whether you're planning a corporate event in Aurora or a wedding in Joliet, or any other Will or DuPage County event, Tara can customize a TapSnap package to help meet your event's goals. Tara can be reached by phone at 815-277-9640, on her website at www.tapsnap1191.com, or by email at [email protected] for more information.

About TapSnap

Started in 2012, TapSnap has over 170 franchisees across North America and around the world. Specializing in event entertainment and photo marketing experiences, TapSnap is an ideal crowd-pleaser for social events such as weddings, Mitzvahs, holiday parties, and more. It's also the perfect brand awareness builder for corporate events, ranging from brand activations to grand openings. To see us in action or to simply learn more, visit us at tapsnap.net or call 1-877-600-8710.

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