MPulse Maintenance Software Digital Marketing Manager Named Finalist for 2016 Marketo Revvie Awards

    EUGENE, OR, April 19, 2016 /24-7PressRelease/ -- MPulse Maintenance Software, a division of SpecTech, Inc., today announced the company's digital marketing manager, Barry Brown, is a finalist in the "Marketo Masters" category for "Marketer of the Year" in the 2016 Marketo Revvie Awards. The accolades honor marketing individuals and teams who are leading the marketing transformation by using Marketo to take their marketing initiatives to the next level, positively impact company revenue, build engaging, long-lasting relationships with customers, and inspire others in the marketing industry.

"Barry Brown's recognition as a finalist for the 2016 Marketo Revvie Award for Marketer of the Year validates our commitment to engaging with our customers in new and innovative ways," said Steve Brous, MPulse President and CEO. "Marketo's Engagement Marketing Platform enables us to serve our users and prospects creatively and effectively while improving our bottom line."

After introducing a new marketing strategy using Marketo technology, MPulse Software's sales to new customers quadrupled in the past 5 years. Annual residual revenues have more than doubled, and customer retention rates have exceeded 90%, Brous said.

"Here at MPulse, we've always prided ourselves on cultivating an atmosphere that values our employees and their work. Investing in Barry Brown was one of the smartest moves we made," Brous said. "From our Marketo nurture campaigns to our Marketo webinar management process, Barry's fingerprints are all over our new marketing strategy. And the benefits can be seen every time we look at our balance sheet."

The winners will be revealed during Day 2 of the Marketing Nation Summit in Las Vegas on May 11, 2016. Expected to attract more than 6,000 marketers from around the globe, the conference will feature thought-leadership, educational sessions, workshops, and trainings that empower marketers of every level to succeed in today's digital era. Learn more about it here.

About MPulse Software
To thousands of customers around the world, MPulse Means Maintenance Success. Founded in 1995 as a division of SpecTech, Inc., MPulse Software is a provider of maintenance management software developed by experts in maintenance, repair, and operations (MRO) and facility management. Our world-class solutions provide reliable scheduling, tracking, and reporting tools for equipment and facilities maintenance organizations. In business for nearly two decades, MPulse serves more than 2,500 customers around the world and maintains sales offices in Colorado, Delaware, Oregon, and Pennsylvania as well as India, Indonesia, and Malaysia.

Our mission at MPulse is to make maintenance operations more productive and more efficient, whatever their size. Current clients range from small maintenance shops in public schools, restaurants, and retail outlets to large maintenance departments in global enterprises like General Dynamics, Fender Guitars, Siemens, and Verizon. With our easy-to-use EAM/CMMS software, MPulse customers reduce maintenance expenses, minimize downtime, extend equipment life, and boost productivity throughout their organizations. For more information, visit www.mpulsesoftware.com.

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