LMC Interactive Services: Brands Need to Focus on Creating a Positive Customer Experience

    BRISBANE, AUSTRALIA, October 22, 2016 /24-7PressRelease/ -- The customer experience involves the practice of designing and reacting to individual customer interactions with the aim to meet and/or exceed customers' expectations. The overall goal of creating an excellent customer experience is to increase customer satisfaction, loyalty and advocacy.

About LMC Interactive Services: http://lmcinteractiveservices.com.au/who-are-lmc/

Brisbane-based outsourced sales and direct marketing specialists, LMC Interactive Services provide clients with cost effective and innovative marketing solutions, which allow them to expand business activities into new target markets, boosting sales revenues. Their face to face marketing techniques create a positive and personal experience for their customers which is one of the main reasons why their services are in high demand from clients.

According to a study by White House Office of Consumer Affairs, 80% of U.S. consumers would pay more for a product or services to ensure a superior customer experience. With the marketplace at saturation point and brands all competing for the same customers, a positive customer experience can make the difference between savvy customers picking one brand over another.

The sales and direct marketing specialists outline the main reasons why brands must focus on creating a positive customer experience as:

- It will improve overall customer satisfaction
- It generates repeat customers and increases customer loyalty
- There is a better chance of the customer recommending the brand to their friend or family
- It makes a brand stand out from their competition
- More sales are made and therefore more profit for the brand
- The relationships between customer and brand are made stronger

LMC Interactive Services state that brands need to appreciate that the customer experience is one of the most important influencers of generating sales. Those brands and companies that create the best customer experience will be the brands of the future and will yield the biggest gains in revenue.

As direct marketing specialists, LMC Interactive Services meet directly with their customers to ensure that they have a first class customer experience with their client's brand. The firm state that the personal, face-to-face interaction increases overall customer satisfaction and customer loyalty because of the relationships that are built. This tried and tested business model has continued to generate high sales revenues for their client's since the firm's establishment.

Source: http://blog.clientheartbeat.com/why-customer-experience-is-important/

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