ARMI Inc. Share 5 Great Examples Of Brands Using Live Video For Marketing

    LITTLE ROCK, AR, December 24, 2016 /24-7PressRelease/ -- Live video popularity is on the rise; modern consumers are all for the instant appeal of live video. ARMI Inc. is interactive marketing specialists, and they are confident the popularity is down to the unique ability to engage with the consumer in a relaxed, fun and interactive manner. As a marketer the ability to gather live feedback is priceless, a true instant reflection on the success of a campaign is achievable.

About ARMI Inc.: http://www.armiinc.com/about-us/

ARMI Inc. shares the success stories of three brands who have achieved groundbreaking success through live video marketing:

1. Buzzfeed. A business that revolves around being able to sell advertisement space on their site. Their success is fundamentally about their ability to drive interest in their site. Buzzfeed made Facebook live gold, through a watermelon challenge. The segment included two people trying to wrap elastic bands around a watermelon before it split. The curiosity factor attracted over 807,000 viewers at its peak in popularity.

2. Grazia UK. A popular women's magazine which started up in Italy offers the UK their subdivision. The brand is keen to keep consumer engagement high and has offered their readers plenty of exclusive backstage live streams to make them feel part of the brand. The magazine offered their readers a chance to participate in a live debate surrounding the controversial Brexit campaign. Participants could send their questions across to the panel through the online stream.

3. Dunkin Donuts. Who doesn't love a doughnut and coffee combo... the leading American sweet snack company relies on visuals to entice their customers. The firm looked to develop their customer interest by linking up with Valentine's day theme, and setting up a live kitchen and creating a supersized doughnut wedding cake. The stream peaked at 36,000 viewers.

ARMI Inc. is an innovative sales and marketing agency based in North Little Rock. The firm specialises in personalised marketing campaigns which are rolled out directly to consumers via face-to-face marketing techniques. This approach allows the company to secure stronger relationships between their clients' brands and consumers, which drives brand engagement and loyalty and generates a greater quantity of sales.

ARMI Inc is keen for brands to maintain focus on developing the brand image in a consumer-based environment. The firm specialises in creating innovative face to face campaigns designed to establish emotional connections between brand and consumer.

http://www.forbes.com/sites/jaysondemers/2016/11/23/5-awesome-examples-of-brands-using-live-video-for-marketing/#6e804d942589

ARMI Inc specialize in a unique marketing approach often leading to a high ROI for their clients. For more information Follow @ARMIInc_ on Twitter or Like them on Facebook.

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