Athena's Cup Achieves Initial Goal of Collecting Over 169,000 Bras and Confirm Support in the Fight Against Breast Cancer

    WOONSOCKET, RI, February 15, 2017 /24-7PressRelease/ -- Athena's Home Novelties, one of the country's premier adult novelty companies, reports Athena's Cup, a national campaign that aims to collect and hook together 169,000 donated bras has collected 170,004 bras to date. The mission is to raise breast cancer awareness and to break the current Guinness World Record bra-chain. With competition arising worldwide; Athena's Cup has committed to collecting an additional 29,996 bras in 2017 and to create the actual bra-chain in October of 2018!

The Athena's Cup, founded in 2009 has provided an amazing journey toward awareness and self-fulfillment for Jennifer Jolicoeur (founder and president), her staff plus thousands of distributors and customers nation-wide. "Little did we realize when we began Athena's Cup we would have the opportunity to touch so many lives and play such a large part in the conversation that is taking major steps for the prevention and potential cure," said Jolicoeur.

The Athena's Cup invites both individuals and corporations to donate bras and help strategies toward the actual bra-chain creation planned for 2018.

Proceeds raised from Athena's Cup will benefit the The American Cancer Society, Planned Parenthood (Breast Cancer Screening Programs) and The Gloria Gemma Foundation which has already received a $20,000 donation from Athena's Cup. In honor and memory of breast cancer survivors, donors are encouraged to write the names of a loved one or other meaningful inscriptions on the bras prior to sending them in. Gently worn bras received will be donated to battered women shelters following the campaign. Shelters interested in receiving a donation of bras are encouraged to send a request to [email protected].

To donate to the Athena's Cup Campaign, send one or more bras, with a $5.00 donation, in an effort to raise half a million dollars for breast cancer research, to Athena's Home Novelties, 640 Winter Street, Woonsocket, RI, 02895. For more information, or to make an online donation, visit www.athenascup.org. Athena's Cup is a registered 501 (c) (3) charitable organization. Athena's Cup has no paid employees. All public relations, marketing, bra collecting and counting is supported by the generous time donated by Athena's corporate staff and Consultants.

Founded in 1998 by Jennifer Jolicoeur, Athena's Home Novelties is one of the country's premier adult novelty companies with over 1,200 active independent consultants, or "Goddesses and Adoni," operating in over 37 states nationwide. Athena's seeks to empower women through sexual education in a safe and comfortable environment by offering only the highest quality products presented by a trained Athena's Goddess. Through its wide range of sensual home novelty and spa products, Athena's in-home parties are designed to bring passion into the lives of everyday women and men. With its flexible business plans and training programs, Athena's offers life-changing business opportunities for self-motivated, open-minded and energetic women and men. To book a party, become a Goddess or Adonis, or learn more about the company and its products please visit www.athenashn.com.

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