Dish Society Serves Up Third Location in Memorial

    HOUSTON, TX, October 21, 2017 /24-7PressRelease/ -- After announcing plans in Spring 2016 to open a third farm-to-table restaurant in the brand new Memorial Green luxury development, Dish Society's long awaited location is now open. The restaurant, built from the ground up in the mixed-use project by Houston-based Midway, boasts the concept's most expansive footprint to date, featuring a sprawling 1,300 square foot patio with over 100 seats and a walk-up bar in addition to the 100 seats in the dining room. Designed by Gin Braverman of gin design group, it is located at 12525 Memorial Drive, east of Beltway 8 and a few miles south of CITYCENTRE and Town & Country Village.

"It was clear when we started doing market research on this area that it desperately needed a casual, easily accessible neighborhood spot that's cool yet kid friendly, a place folks can go several times a week," says Aaron Lyons, owner of Dish Society. "I think we'll attract a lot of diners who don't want to deal with traffic and parking at nearby shopping centers and want a more convenient option."

Another plus: Due to Memorial Green's positioning on the map between Dish Society's two locations in Tanglewood and Katy, there already exists plenty of familiarity in the area with the brand. "I really love this area," says Lyons. "It's a great project with great co-tenants. We look forward to our neighbors opening soon as well."

Big on seasonal, locally sourced ingredients (75 percent of ingredients come from Texas producers) and wholesome options, the restaurant's menu represents a modern take on traditional favorites, from Brussels Sprouts Salad and Citrus Quinoa-Stuffed Avocado to Nutella French toast and Gulf shrimp and gouda grits. Like its sister locations, the restaurant will offer counter service for breakfast, lunch and brunch, along with full service for social hour and dinner. Similar to Dish Society's Katy location, the Memorial Green venue will have a full bar featuring Texas craft beer, wines and handcrafted cocktails, with a larger bar space designed to put more emphasis on the beverage program.

A bigger kitchen at the Memorial Green location will accommodate Dish Society's growing catering business, as well as serve as a centralized commissary to supply existing stores and maintain consistency and quality as the concept grows. In fact, more growth is already underway: an additional two locations are slated to open in Houston in 2018.

Since opening its second location in Katy in March 2015, the group has focused on building strong systems and developing leadership to improve operations and support growth plans. Management for the new store will come entirely from within Dish Society's existing team, ensuring a smooth transition with the additional 50 staff members on board.

"The first two locations were rough drafts," says Lyons. "This store is a lot closer to my vision of what future restaurants will look like. It's exciting to finally see it come to life."

For more information on Dish Society, visit http://www.dishsociety.com or follow the restaurant on Facebook, Twitter or Instagram @dishsociety.

Aaron Lyons, a first-time restaurateur, created the casual, farm-to-table concept for Dish Society while earning his MBA at The University of Texas at Austin. The original location opened in the high-energy Galleria area of Houston in 2014 to great success. The "flex-casual" eatery offers an ingredient-driven menu with counter service for breakfast, lunch and brunch and table service during social hour and dinner. Dedicated to using the highest quality and freshest ingredients possible, Dish Society sources primarily from local suppliers. The all-day diner turns out a seasonally changing menu with modern twists on traditional favorites, in addition to a robust coffee program by Greenway Coffee, fresh-pressed juices, a rotating selection of local craft beers, and an approachable wine list served in a modern industrial atmosphere (plus a craft cocktail program at their Katy and Memorial location). The second location opened in 2015 at LaCenterra Shopping Center at Cinco Ranch in Katy, Texas, and the third opened in October 2017 in Memorial Green, the new luxury multi-use destination. Two more locations are slated for 2018. The concept has earned numerous distinctions in its three short years, including: named "Texas' Best Breakfast Spot of 2015" by Prime Living Magazine, "Best Restaurant in the Galleria Area" by Houston Press, "Best Brunches in Houston" by Houstonia Magazine and Zagat, "Top 5 Healthiest Restaurants in Houston" by Houston Modern Luxury Magazine, among Local Magazine's "10 Essential Houston Farm to Table Restaurants" and Zagat's "8 Hottest Fast-Casual Chains in Houston", among others. Lyons was included in Houston Business Journal's 40 Under 40 Class of 2016 and recently named Restaurateur of the Year by the Greater Houston Restaurant Association.

Memorial Green is an upscale community offering an appealing and relaxing retreat for patrons and residents. Nestled on Memorial Drive in the heart of the neighborhood, the mixed-use project features luxury residences, lifestyle amenities and boutique office space.

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