Fishbowl to Present Webinar on Menu Strategies and Pricing

    ALEXANDRIA, VA, July 23, 2018 /24-7PressRelease/ -- While there are multiple tiers to the restaurant guest experience, one key component is the menu and the accompanying concerns caused by inevitable pricing changes and how increases ultimately affect business. Fishbowl, Inc., an industry leader in data, marketing and analytics solutions that engage guests, increase brand loyalty, and accelerate sales, will hold an informative webinar, "Identifying Your Pricing Power: The Nuts and Bolts of Menu Pricing" at 1 p.m. EST on Thursday, July 26, to discuss the benefits of profitable menu strategies.

Mike Lukianoff, Fishbowl's Chief Analytics Officer, will discuss the best practices for menu pricing optimizations through the use of real-world examples. "We will be showcasing the importance of strategic decisions through scientific methods that can optimize a competitive advantage," said Lukianoff. "In addition, we will be reviewing the valuation equation, examining consumer insights as part of pricing and comparing pricing models." Joining Lukianoff for the presentation will be Katharine Dalton, Manager of Research Services at Fishbowl.

Lukianoff, an expert in building predictive models for restaurants and retail, co-founded Czar Metrics and joined the Fishbowl team when the company was acquired in 2015. Dalton has experience in measurable competitor intel, social data analytics and consumer insights.

To learn more about developing a pricing strategy that will help drive bottom-line profit, be sure to register today for this informative webinar by visiting www2.fishbowl.com/Pricing-Power.html. Following registration, an email will be sent that includes more information about the Fishbowl webinar and be sure to save the meeting information to your calendar.

Previous webinars conducted by Fishbowl include: Email Deliverability: Navigating the Realities and Demands of Today's Market "and "Serving Up a Fresh Approach to Growth: How Restaurants are Driving Competitive Advantage in the Age of Marketing Transformation." Additional webinars are scheduled for late summer/early fall.

For more information about Fishbowl call 703-836-3421 or visit www.fishbowl.com.

About Fishbowl
Fishbowl, Inc. empowers restaurants to succeed in a changing digital, data and device environment by delivering unique solutions developed specifically for the food-service industry. Our solution combines a powerful platform suite, expert analytic consulting, and industry leading agency services -- using insights gained across our thousands of restaurant clients. Through these solutions, Fishbowl enables restaurants to make enlightened decisions, engage guests, increase brand loyalty and accelerate same-store sales. Relied on by more than 70,000 restaurant locations to effectively engage guests, Fishbowl is headquartered in Alexandria, VA, with offices in Silicon Valley, Dallas, U.K., and India. For more information, please visit our website, or follow us on Facebook, Twitter, and LinkedIn.

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