Trailblazing Optometrist joins XP Health as Chief Operating Officer and Chief Medical Officer

    PALO ALTO, CA, April 02, 2019 /24-7PressRelease/ -- XP Health, a visionary health tech startup, today announced that Dr. Hannah Cho has been named Chief Operating Officer & Chief Medical Officer. Dr. Cho's adventure with XP Health commences in mid April.

Dr. Cho brings several years of business experience from various optometry and ophthalmology settings as a private practice advocate, including within her own successful practice in Irvine, CA which she started cold right out of school and built into one of the top local practices. Additionally, Dr. Cho was instrumental in creating a thriving optometry clinic for a leading multi-modal non-profit healthcare organization. Most recently, she has been developing FLOE Private Practice Management, an all-inclusive practice management software that aims to help private optometry offices increase efficiency and profitability.

Dr. Cho holds a bachelor's degree from UCLA and a Doctor of Optometry degree from Marshall B. Ketchum University (formerly Southern California College of Optometry), where she is also an adjunct faculty member. Recently, she was recognized as one of Essilor's #DifferenceMakers for her dedication to improving lives by improving sight.

"At XP Health, we are creating the most memorable experience in vision care. Dr. Cho's business acumen and operational insight, coupled with her passion and drive to advance eye care, are a perfect fit for XP Health as we take tremendous strides towards helping optometry private practices acquire new patients and deliver a new standard of care," said Antonio Moraes, XP Health's CEO.

"I'm beyond excited to be joining the XP Health team," says Dr. Cho. "I believe XP Health shares my long-term vision of impacting the world positively. I know that XP Health's main goal is to help the underserved with the profits generated. As the private optometry industry evolves and undertakes technology migrations to stay competitive and relevant, I believe XP Health is a solution to help it. I can't wait to bring my strengths to further this goal."

About XP Health:
XP Health's long term vision is to create 1 billion memorable experiences in healthcare, starting with vision care. XP Health is a purpose-driven company that empowers private optometry practices to acquire and provide patients with the best and most convenient experience in eye exams and optical retail, leveraging artificial intelligence, augmented reality and user-centric design.

# # #