InterCHARM Korea 2022 Unveils South Korea's Largest Beauty Business Platform

    LOS ANGELES, CA, September 18, 2022 /24-7PressRelease/ -- InterCHARM Korea, the largest beauty business platform in South Korea, will be held for three days from September 21 to 23 at Coex, Seoul.

The 2021 edition was held during COVID-19 pandemic was ongoing and more than 12,900 unique buyers from 20+ countries participated both physically and remotely.

InterCHARM Korea is covering all sectors of the beauty industry including cosmetics, perfumery, OEM/ODM, private label, haircare, packaging, professional beauty, salon equipment, medical beauty, semi permanent, eyelashes, and nail products.

The predominant part of the 2021 edition was that the show was successfully held as hybrid show, which means additional advanced online programs were proceeded at the same time.

In particular, online meetings were arranged in collaboration with the Korea International Trade Association(KITA) for supporting Korean SMEs to maximize export despite the ongoing COVID-19 pandemic crisis. About 12,900 number of buyers from more than 30 countries were participated both physically and remotely. USD 7.2 million dollars contract amount was generated.

Live commerce program was also proceeded for the exhibitors. A well-known Korean local influencers attended the show and broadcasted the live channels onsite to support exhibitors to maximize their brands/products to be promoted to more customers who attended the show remotely.

In addition, seminar programs delievered the global beauty market trends and insight, entering the global market strategy, global Live-Streaming e-commerce trend, and tips for practical use of big data in the beauty industry, etc.

More than 30,000 buyers from the beauty industry and consumers visit the show annually, and InterCHARM Korea has become the largest and most significant beauty business platform in Korea.

InterCHARM Korea is the best platform for overseas beauty brands to maximize their business to Korean, Asian beauty market. Also, it is offering Korean beauty and cosmetics companies a chance to enter the global market by exploring overseas markets to allow them to experience the excellence of K-beauty.

InterCHARM Korea 2022 will be held with concurrent events including seminar programs, product demonstrations, pre-arranged online/onsite meetings from September 21 to 23, at Hall C, Coex Exhibition Center, Seoul.

There will be an updated "Remote Exhibitor Package" for those who cannot or still do not want to travel abroad but want to maximize their business. This new option enables you to reach out to show visitors and conduct business meetings remotely from your country.

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InterCHARM Korea is a unique business platform for international brands to find their buyers, distributors, and retailers to expand their business in the booming beauty market.

Discover new opportunities and develop your networking opportunities in Asia for all sectors of the global beauty industry. Join us and take the opportunity to meet your global partners!

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