"The toy industry is back" notes co-founder and child development expert, Stephanie Oppenheim. "After a few years of playing it safe, there is more creativity in all age groups and categories."
NEW YORK, NY, November 08, 2023 /24-7PressRelease/ -- The independent consumer organization, Oppenheim Toy Portfolio, launches their annual top awards today for the most outstanding toys of 2023 on their website, www.toyportfolio.com. Co-founder Stephanie Oppenheim will appear on NBC's TODAY Show on November 29, 2023.
"The toy industry is back" notes co-founder and child development expert, Stephanie Oppenheim. "After a few years of playing it safe, there is more creativity in all age groups and categories."
Trends to Watch:
Props for Pretend Play - Our testers loved so many of the new props for pretend play including a pizza oven, multi-level garages, and ski slopes.
Classics with a high-tech twist - Puzzles always make our award list, but this year we have a coded puzzle that allows you to create a puzzle based on a picture of you or someone famous (our testers picked Taylor Swift). We also had a Magic Kit from Penn & Teller that includes a VR component. The classic game Twister now has a high-tech version you play with an APP. It's not the same as the original -- but our testers loved it.
Crafts - The Very Hungry Caterpillar was a huge hit with our testers with a new collection of craft kits based on the beloved book. Our testers also gave high marks to kits for jewelry making, a tea set, and making a pet bowl.
Construction Kits - One of our favorite toys of the year is a ball run that kids build and is powered by air.
Diversity - Happy to see so many doll collections and construction sets feature a diverse range of boys and girls.
The Oppenheim Toy Portfolio Platinum Awards are given to the most outstanding and innovative products of the year. The independent consumer organization was co-founded in 1989 by child development experts Joanne and Stephanie Oppenheim. Other notable awards: the Gold Seal Award is given to highly recommended products; Blue Chip Award honors classic products; and the Special Needs Adaptable Product Award recognizes toys most appropriate for kids with special needs. Complete reviews of all winners are online at www.toyportfolio.com.
To arrange an interview, please email [email protected]
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