All Press Releases for December 19, 2024

Tennessee's Nico Iamaleava Teams Up with The Dairy Alliance to Champion Milk

Share Your Game Day Highlights with #MilksGotGame for the Tennessee vs. Ohio State Game, Dec. 21



    ATLANTA, GA, December 19, 2024 /24-7PressRelease/ -- Milk's Got Game! Dairy milk is making waves as a must-have for athletes, and University of Tennessee Quarterback Nico Iamaleava is leading the charge. As a key partner in The Dairy Alliance's Milk's Got Game campaign, a nonprofit funded by dairy farm families in the Southeast, Nico is showcasing how real dairy milk is the ultimate recovery tool for athletes, both on and off the field.

This Saturday, December 21, the Tennessee Volunteers face off against the Ohio State Buckeyes in one of the season's most anticipated games. Want to get in on the action? Share your game day highlights on Instagram and TikTok using the hashtag #milksgotgame to celebrate the undeniable power of real dairy milk.

"Milk is a game-changer. After the grind, it's all about recovery," said Nico Iamaleava. "Dairy milk's essential nutrients, like high-quality protein, help me recover, reset, and recharge—whether it's during the season or the off-season."

Through Milk's Got Game, The Dairy Alliance is transforming the way people perceive dairy milk. The campaign highlights the natural benefits of real dairy milk like its 13 essential nutrients, including natural electrolytes and high-quality protein, which play a vital role in keeping athletes hydrated, supporting recovery, and enhancing performance.

The campaign also features partnerships with other top college quarterbacks, including Carson Beck of the University of Georgia, Jaxson Dart of Ole Miss, and Brock Vandergriff of the University of Kentucky. Together, these athletes are showcasing how real dairy milk fuels their active lifestyles and helps them perform at their best.

"With our Milk's Got Game campaign, we're introducing a new generation to the unmatched benefits of real dairy milk," said Geri Berdak, Chief Executive Officer of The Dairy Alliance. "Athletes like Nico exemplify dairy's role in recovery and hydration. Whether it's white or chocolate milk, its high-quality protein and essential nutrients make it the MVP of sports nutrition."

This Saturday's game will take place at 8 p.m. ET at Ohio Stadium. For more information about The Dairy Alliance, visit https://thedairyalliance.com or follow them on Facebook or Instagram @TheDairyAlliance.

About The Dairy Alliance
The Dairy Alliance is a nonprofit funded by dairy farm families of the Southeast. We work diligently with dairy farmers, schools, sports teams, health professionals, local organizations, state leaders, the media, and the public to promote dairy foods and knowledge about the dairy industry. Our efforts center in eight states: Alabama, Georgia, Kentucky, Mississippi, North Carolina, South Carolina, Tennessee, and Virginia.

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