ROOM IT UP SATISFIES BACK TO SCHOOL MERCHANDISE NEEDS WITH NEW FALL FRIENDLY DESIGNS

    /24-7PressRelease/ - STUART, FL, June 13, 2008 - As students everywhere prepare for the infamous back to school season, Room It Up is helping them gear up in style with new seasonal trends paired with functional school-based products.

Each season Room It Up releases a new set of prints inspired by fashion's latest trends and pairs them with their ever functional product designs. In the spotlight for this back to school season is a trendy bohemian inspired design, "Boho Flower" and products for the boy market in their bold "Camo" design.

"Bohemian is the hottest trend in the market right now and as always, I want our customers to have the most up to date fashion-forward merchandise...so of course we have it," says Maureen Lorr Schmidt, Director of Design and Vice President for Room It Up. "We are the first to bring this trend into a coordinated lifestyle accessory collection," adds Lorr Schmidt.

As always Room It Up recognizes the need to fulfill customer requests. After numerous inquiries about adding boy merchandise to their product line, Room It Up is launching a line of products for the boy market. This season, store managers will be pleased to see that Room It Up is extending their popular Camo print to appropriate back to school styles for boys.

Room It Up offers a wide array of school-based products including: their unique patented lap desk, backpacks, messenger bags, lap top cases, pencil cases, 3 ring binders and lunch totes. All products are available in over 14 unique designs. Room It Up products can be purchased at over 5,000 specialty stores across the country, or directly online at http://shop.roomitup.com.

For additional information about Room It Up products or images please visit http://shop.roomitup.com, or call (772) 219-7584 ext. 206.

About Room It Up
Room It Up is a division of Prime Source Accessories Inc, a privately held company located in Stuart, FL. Room It Up is a coordinated lifestyle collection of products used to Personalize Your Space tailored to the teen, college and young adult markets. Room It Up products are available in over 5000 retail stores throughout the United States as well as other countries around the world.

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