FORMER US HEAD OF GREENLIGHT SEARCH USA CO-FOUNDS NEW FIRM

    /24-7PressRelease/ - BETHPAGE, NY, June 15, 2008 - Prior to joining Greenlight, Ogden was Global Account Leader for the General Electric Company at Business Objects, now a part of SAP. Callari was the Vice President of Sales & Marketing for Marshall Management, a third party hotel management company.

Jeff Ogden said, "The Search Marketing business is growing exponentially, but it is led by technologists. I believe there is a huge opportunity for a different kind of company - one that focuses on business outcomes and results and a 100% dedication to customer success and satisfaction."

Ogden and Callari based in New York are focusing on a vertical marketing approach which will distinguish this company from other SEO agencies that act as generalists versus specialists.

Ron Callari, acting as Chief Marketing Officer added: "iOptimize is a great opportunity to build a great company from the ground up that offers a customer-centric versus product-centric focus for the hotel and airline industries."

Learn more about iOptimize Marketing:
Contact:
Ron Callari, Co-Founder & Chief Marketing Officer
Mobile: 201-681-3728
[email protected]
www.ioptimizemarketing.com

About iOptimize Marketing
iOptimize Marketing is an different kind of internet marketing company -- business oriented, dedicated to customer success and highly innovative. Our tagline "Because Results Matter." says it all. For more information, please call us at (516) 456-8218.

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