43.5 Million Dogs in U.S. Want Award Winning Happy Tails

    /24-7PressRelease/ - Carson City, NV, July 06, 2005 - Happy Tails - Hilarious Helpful Hints for Dog Owners, published by Paw Publishing, Inc. named as Finalist in the 21st Benjamin Franklin Awards from PMA, the Independent Book Publishers association in Recognition of Excellence in Independent Publishing.

PMA recently honored the best books and marketing programs in 52 categories at the annual Benjamin Franklin Awards handed out in New York on June 1, 2005, two days prior to the annual Book Expo America conference.

Named one of three finalists in the humor category, Happy Tails - Hilarious Helpful Hints for Dog Owners, ($11.50, published October 2004) was highlighted for, "Advice and humor couched together is often hard to do. It is done well here. Dog owners should read this book, no question." Another judge wrote, "This book appeals to dog lovers because it gives the pet "family like" treatment."

Happy Tails - Hilarious Helpful Hints for Dog Owners, deals with training, care and behavior of dogs in a humorous style. With section titles of "Your Perfect Puppy, Yours Less-Thank-Perfect Puppy, Dastardly Dog Deeds, If Men are From Mars, are Dogs From Pluto?, Going Mobile!, and Your questions Answered" the reader gets it straight from the dogs' mouth, Hank, the main character. The book is written from a dog's perceptive. The Benjamin Franklin award recognized that the book was among the most successful in achieving its purpose and meeting the intended audience's needs.

Judged by a panel of book industry experts including buyers at wholesale and retail levels, librarians, book critics, design experts and independent consultants, these books have been scrutinized by individuals involved in the very markets in which the books were competing.

About the Benjamin Franklin Awards
Named in honor of America's most cherished publishers and printer, the Benjamin Franklin Award recognizes excellence in independent publishing. Publications, grouped by genre, are judged on editorial and design merit by top practitioners in each filed. A panel of more than 150 judges from throughout the publishing industry weighed and evaluated more than 1,600 submissions in 52 categories to create the list of more than 160 finalists for the 2004 publishing year. Publishers large and small from across the nation, Canada and Mexico competed for the coveted Benjamin Franklin Awards.

About PMA
PMA, with more than 4,000 members is the largest non-profit trade association representing independent publishers. Founded in 1983, its mission is to advance the professional interests of independent publishers.

For more information, contact Genevieve Frederick at Paw Publishing, Inc. at 775-841-3717 or http://www.pawpublishing.com . For a complete listing of finalists in all categories, check out the PMA website at http://www.pma-online.org.

Paw Publishing, Inc. A fun and caring pet website providing books, information and pet products.
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