Time is Ticking For Eternity Rings

    LONDON, ENGLAND, October 27, 2008 /24-7PressRelease/ -- If you are thinking of buying an eternity ring as a Christmas present, The Diamond Store.co.uk would like to advise customers, old and new, that now is the time to start planning and ordering your choice. All eternity rings are individually handmade to exactly match the recipient´s finger and can take up to 4 weeks to make.

As the item of jewellery that symbolises never-ending devotion with its continuous band of stones, the eternity ring has become the traditional gift for first anniversaries, the birth of a child or any special event worthy of commemorating. The origin of the eternity ring dates as far back as 4000BC and ancient civilisations like the Egyptians developed a variety of designs. These include a ring made of a snake swallowing its own tail or a plaited style to represent the intertwining of two people´s lives.

Whether on a budget of GBP300 or GBP3000, each of The Diamond Store´s eternity rings are made with the same care and attention to detail to ensure all achieve the wow factor. Diamonds are the stone of choice for their more than 150 eternity rings as their strength and purity have come to further represent the ring´s testament to eternal love.

When it comes to the setting for the stones, most diamond eternity ring are usually grain, flush or pave which means that the diamonds are embedded into the metal of the band, resulting in an even surface. Although claw settings are by far the best for providing maximum diamond exposure, where the stones cover the whole circumference of a ring, this can often be uncomfortable. However, using the most modern techniques The Diamond Store.co.uk have been able to create the Chloe Collection of eternity rings with the claw setting. This has resulted in rings with super-charged bling that are also easy and practical to wear.

Their wide range of eternity rings are also priced up to 60 per cent below high street retail prices. For example the Chloe 18K yellow gold eternity ring with 1CT of C/Vs quality diamonds is available from The Diamond Store.co.uk for GBP965, but has a RRP of GBP2,129 - an amazing saving of GBP1,164!

Do be advised that once the work has been completed on an eternity ring it is not possible to change it, unless there is a defect, so it is important to get the ring size right before ordering. To find out exactly what this is either visit a local jewellers or click for a free ring sizer to be sent directly to your home. All eternity rings from The Diamond Store are beautifully boxed and sent with an insurance valuation certificate for the recommended retail price and certificate of authenticity. They are delivered via Royal Post recorded delivery and have a discreet outer packaging to avoid ruining any surprises.

If you sign up to The Diamond Store.co.uk´s newsletter, you can also be included into their special offers, running every week up until Christmas.

Source: The Diamond Store.co.uk
Website: http://www.thediamondstore.co.uk

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