Caterpillar Boots Help Fitness Footwear to Beat Post-Christmas Credit Crunch

    HERTFORDSHIRE, ENGLAND, January 08, 2009 /24-7PressRelease/ -- High street sales have been down this month, but while the online retailer market soars as shoppers log on to make the biggest savings, sales for Fitness Footwear and many other online shoe specialists has been soaring as the need to warm and cosy footwear for the cold weather conditions climbs.

Top of the consumer searches are Caterpillar boots, which are now in high demand as a recognised brand of winter walking boot that combines recognition, familiarity and fine quality with excellent grip to provide all the comfort and style people need on their walk to work, to the shops or during apres ski.

The start of the 2009 ski season has further sparked sales of suitable footwear for the winter weather with Caterpillar boots becoming an increasingly popular choice amongst men seeking a pair of comfortable boots to wear after removing their cumbersome ski boots.

Apres ski itself is a loosely defined term which encompasses the activities of post ski leisure, such as dining and drinking with outlandish fashion and energetic social atmospheres.

Featuring insulating nubuck leather, a moisture wicking nylon mesh and the renowned Goodyear Welt, Caterpillar boots are built to last, look good and offer great grip and support for walking through sleet and snow without slipping on the ice. This makes them the perfect snow boots. for a short walk to and from the ski resort bar, kicking back in comfort after a hard day of skiing or simply beating the cold and frosty weather that has gripped the nation in the recent weeks.

Boasting the full range of Caterpillar boots, the Hertfordshire based retailer prides itself on offering a huge choice of walking boots and outdoor shoes while specialising in a variety of sports shoes and active footwear.

Fitness Footwear MD Luke Barlow said: "It's thanks to our vast selection of walking shoes and outdoor boots that we've been so successful at the start of 2009. Caterpillar is an excellent brand to have on board and with the full range of Caterpillar boots available our customers are really spoilt when it comes to choice."

He went on to state that "Caterpillar boots are perfect for overcoming the cold weather conditions because they offer such great insulation and grip while helping to keep your feet cool and comfortable for long walks."

Renowned for their hard wearing nature and classically stylish looks, Caterpillar boots are regarded as the ideal outdoor boots for cold weather conditions. And with the full range of Caterpillar boots available, FitnessFootwear.com looks forward to another profitable year.

This press release was written for FitnessFootwear.com by Adam Smith

Source: Fitness Footwear
Website: http://www.fitnessfootwear.com

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