Marketing Specifics Receives WBENC Certification as a Woman-Owned Business Enterprise

    KENNESAW, GA, March 05, 2009 /24-7PressRelease/ -- Marketing Specifics, Inc., a full-service advertising, marketing and commercial interior design firm that provides solutions for residential and commercial developers and builders, today announced that it has received the national certification from The Woman's Business Enterprise National Council (WBENC).

The WBENC certification for women-owned business is the most recognizable and sought after certification of its kind. WBENC's national standard of certification consists of a meticulous process including an in-depth review of the business, application process, detailed notarized affidavit, a site visit and final determination by the Certification Committee.

Marketing Specifics was already a member of the National Association of Homebuilders (NAHB), the Urban Land Institute (ULI) and principal-owner Joan Barnes is a Member, Institute of Residential Marketing (MIRM). The WBENC distinction makes Marketing Specifics one of the few certified Women Business Enterprises (WBE) for full strategic marketing, public relations, advertising services and interior design in Atlanta, GA.

"We are thrilled to be officially certified as a Women-Owned Business Enterprise. When I started Marketing Specifics 23-years ago, I could have really used organizations such as the WBENC to complement our hard work, sound strategies and creative talent when vying for new business. Although times have changed by receiving the WBENC designation we look forward to the opportunities the certification will bring," said Joan Barnes, Founder and President of Marketing Specifics.

By including women-owned businesses among their partners, corporations and government agencies demonstrate their commitment to fostering diversity. Many of the Fortune 500 companies have women's business development programs, including 80 of the top 100.

For additional information on Marketing Specifics call 1.800.717.8999 or visit www.marketingspecifics.com.

About Marketing Specifics: Founded in 1986 by principal owner Joan N. Barnes, MIRM, and located in Kennesaw, Georgia, Marketing Specifics is a niche residential development marketing and advertising agency that offers consulting and full-service interior design; specializing in sales centers, amenity building, retail and custom millwork.

About The Women's Business Enterprise National Council (WBENC): Recognized as the nation's largest third-party certifier of businesses owned and operated by women in the United States, WBENC is a resource for more than 700 US companies and government agencies that rely on WBENC's certification as an integral part of their diversity programs. For more information, please visit www.wbenc.org.

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