Complimentary Marketing Webinar Offered To Nonprofit Professionals Across North America

    SCOTTSDALE, AZ, March 11, 2009 /24-7PressRelease/ -- With many nonprofit organizations struggling to keep up amid increased demand for services and reduced revenue, one marketing publication is doing something to help.

MarketingProfs, an online resource that boasts 321,000 subscribers comprised of entrepreneurs, small-business owners and marketers in the world's largest corporations, will be offering its first Webinar geared to nonprofit professionals and lay leaders.

With the current economic situation, nonprofits are expected to do more with fewer resources while trying to acquire and retain their organization's "customers," whether that represents donors, members, clients, patrons, volunteers, and other constituencies. But, they can't afford to hide until the economy turns around.

Entitled, "Keeping Customers: How Nonprofits Can Build Customer Loyalty," the Webinar will focus on helping nonprofits adopt a customer focus and mindset, engage their customers without breaking the bank, and rally support and assistance in marketing their missions.

Elaine Fogel, a nationally known marketer, writer, and blogger, will be sharing her expertise on the subject. She is president and CMO of Solutions Marketing & Consulting LLC, a senior contributor to MarketingProfs and a contributor to its Daily Fix blog. Her articles have appeared in many publications, including the Stanford Social Innovation Review, Marketing News, and Advancing Philanthropy and she is a professional speaker, doing keynotes and presentations on marketing, branding, customer service, and cause marketing at North American conferences and meetings.

Fogel is an active member of the Association of Fundraising Professionals, serving on its international communications and marketing committee. She is chair of the American Marketing Association's Nonprofit Special Interest Group and is on the planning committee for the AMA 2009 Nonprofit Conference in Chicago. She is a professional member of the National Speakers Association and part of the ASAE & The Center for Association Leadership.

The MarketingProfs Webinar, scheduled for March 17, 2009 at 10 a.m. PDT/1 p.m. EDT, is being sponsored by GoToMeeting Corporate, a division of Citrix Online.

Interested participants can register online at: http://learn.gotomeeting.com/forms/031709-na-g2mc-wbr-s?ID=701000000005APQ.

-30-

Media Contact:
Elaine Fogel
[email protected]
602-380-7230

About Solutions Marketing & Consulting

Solutions Marketing & Consulting is a boutique marketing and communications company with specialties in nonprofit/public organizations and small and mid-sized business marketing strategy, marketing communications, workshops and presentations, and promotional products. For more information, visit our Web site at: www.solutionsmc.net.

# # #